For our product portfolio, we want to do more with less. We want to create streamlined, smart and modular products where materials, colors, spare parts and accessories can span across our entire portfolio.
Objectives
Have an optimized portfolio of products that are loved and needed by users, now and in the future.
Use a system of modular spare parts and accessories across our product portfolio, enabling better care and repair.
Apply and scale materials and color strategy across our portfolio to optimize resources and minimise waste.
Steps
Apply a color strategy for all our products, where we carefully select and mix colors across our complete portfolio on a yearly basis.2020
Remove charging cables from the product packaging and sell standardised cables separately on our own ecom.2021
Standardise spare parts. If you lose one, it should be easy to replace with a new one.ONGOING
